About
Adam Hunt
I audit and fix the pages paid traffic lands on, and I do the work myself.
I spent the first half of my career as a television producer for the BBC, ITV and Channel 4, on some of the biggest shows in Britain. When budget allowed I had a team of writers to bring a script to life. When it didn’t, I had to do it myself.
I then freelanced as a copywriter for brands including Uber, Microsoft, Xbox, Rev and Plated.
In 2019 I founded White Label Comedy, an agency pairing broadcast writers with direct response marketers, and I still serve as its fractional Head of Growth. Running its own paid funnel, with our own money and our own numbers, is where the method on this site was worked out. That funnel turned $445k of Meta ad spend into more than $1.8m of sales; the detail is on the results page.
- The person you speak to is the person doing the work.
- An audit before any change.
- One change at a time, measured against traffic you were already paying for.
- Fixed fees for defined work. No percentage of ad spend or sales.
- I don’t run ads.